Rare Exception
iTunes film Produced by PLAECO, Husqvarna Motorcycles, & Rockstar Energy.
In 2018 we followed professional off-road rider, Colton Haaker on his journey around the world while he completed in the FIM World Endurocross Championship and the AMA National Endurcross Championship as well as Erzberg Rodeo and amazing locations around the globe.
Rare Exception is a story about following your dreams and where those dreams may lead you. Featuring Colton Haaker, who grew up loving dirt bikes, and pursued his dreams of riding motorcycles for a career. Once Colton accomplishes his dream, he realizes that to continue living it, he has to live in a world of pressure, and that his perfect dream is one wrong step away from becoming a nightmare. The pressure to continue success pushes him to the verge of failure. Eventually, Colton realizes that success is subjective, and that following your dreams is the ultimate victory.